Learn how to pick the right AI tools for your needs and steer clear of costly mistakes.
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Table of Contents
Introduction
OK, you have probably heard just about every man and his dog going on about Generative AI these days â particularly those fancy Large Language Models (LLMs). You would not want to be left out of the trendy new thing in the market that companies are jumping over themselves trying frantically acquire. I mean, who wouldnât want to get into what appears to be the next future of everything, right?
The point here is though while LLMs are in fact pretty cool but they are not a magic bullet and their use should be critically evaluated. This is akin to attempting to leverage a hammer for all solutions strictly because it may be shiny and new. Spoiler alert: it failed to work well.
And, this is where knowing the correct AI use case comes in! (Yeah, you guessed it right â we mean âAI use caseâ a lot because yeah⊠that matters!)
This post â created to subtly (maybe with a joke or two) and gently persuade leaders who are on the fence about embarking themselves into urgent AI deployment â will helpfully make them think twice. Cool under fire: they might be, but that doesn’t mean LLMs are the best in every situation. So, join us in this AI adventure and see what works â and maybe what’s just a mirage.
I. Twelve AI Use Case Families: Where AI Really Shines (and Sometimes Fumbles)
Alright, folks, letâs talk about the different ways AI can make our lives easierâor at least more interesting. Weâve got twelve AI use case families here, each one with its little quirks. Think of them as the Avengers of the AI world, each hero (or technique) with its superpower.
1. Prediction / Forecasting
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Whatâs the deal? Imagine youâre trying to guess tomorrowâs weather or next monthâs sales numbers. Thatâs where AI steps in, looking at past data and saying, âHey, hereâs what might happen next.â
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Example: Youâve got sales data from the past year. AI takes one look and says, âI bet youâll sell a ton of umbrellas next week because itâs going to rain.â
2. Autonomous System
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Whatâs the deal? This is where AI goes all independent on us. Think of robots and drones doing their thing without human help.
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Example: Picture a drone buzzing around power lines, checking for problems, and youâre sitting back with a cup of coffee. Yep, AIâs got this.
3. Planning
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Whatâs the deal? Lifeâs complicated, right? Planning is where AI helps sort out the chaos, finding the best way to get things done with minimal fuss.
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Example: AI looks at traffic data and tells you when to schedule roadwork to avoid the morning rush. No more honking horns or angry commutersâwell, fewer, at least.
4. Decision Intelligence
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Whatâs the deal? AI gives you the insights you need to make smarter choices. Itâs like having a super-smart friend whoâs always ready with advice.
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Example: Need to make a big decision at work? AI crunches the numbers and says, âHereâs what you should probably do.â Youâre still the boss, thoughâAI just makes you look good.
5. Recommender System
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Whatâs the deal? Ever wonder how Netflix knows you love rom-com? Thatâs a recommender system at work, suggesting things youâll like before you even know you want them.
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Example: Youâre on Spotify, and suddenly itâs like the app is reading your mind, playing exactly the song you need to hear. AI magic.
6. Segmentation / Classification
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Whatâs the deal? AI helps you sort through a big pile of stuff and figure out whatâs what. Itâs like Marie Kondo, but for data.
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Example: Youâve got a bunch of loan applicants. AI says, âThese folks are low risk, these are medium, and these⊠well, maybe donât lend them money just yet.â
7. Intelligent Automation
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Whatâs the deal? AI teams up with automation to make your business run smoother. Itâs like having a well-oiled machine that can think for itself.
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Example: AI predicts that one of your factory machines is about to break down. You fix it before it even becomes a problem, and everyoneâs happy.
8. Perception
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Whatâs the deal? AI uses its sensorsâvision, sound, whateverâto make sense of the world around it. Kinda like how you use your senses, but without the coffee breaks.
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Example: A camera catches someone running a red light, and AI sends them a ticket faster than they can say, âIt wasnât me!â
9. Anomaly Detection
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Whatâs the deal? AI spots the weird stuffâthings that donât quite fit. Itâs like having a superpower for noticing when somethingâs off.
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Example: Your electricity grid is acting funky, but you donât know why. AI says, âHey, thereâs something strange going on with these ten generators.â Mystery solved.
10. Conversational User Interfaces
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Whatâs the deal? AI chats with you, answering questions and helping out, just like a friendly customer service repâminus the bad hold music.
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Example: Need help with your order? A chatbot pops up and says, âWhat can I do for you today?â No human is needed, unless things get complicated.
11. Content Generation
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Whatâs the deal? AI gets creative, whipping up text, images, videosâyou name it. Itâs like having an artist and writer rolled into one, but way faster.
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Example: You need a blog post by tomorrow. AIâs got you covered with a draft in minutes. Just add your human touch, and youâre good to go.
12. Knowledge Discovery
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Whatâs the deal? AI digs through mountains of data to find hidden gemsâpatterns and insights you might have missed. Itâs like panning for gold, but with data.
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Example: AI analyzes a ton of patient data and says, âHey, I think weâve found a new way to treat this condition.â Who knew?
So, there you have itâtwelve AI use case families, each with its special skills. Pick the right one, and youâre on your way to AI greatness (or at least a lot fewer headaches).
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II. Six Common AI Techniques: The Toolbox for Every AI Use Case
Well, prepare yourselves â we’re going in DEEP on the six fundamental algorithms behind just about every AI application there is. These are the faithful companions in the AI toolbox, each one having its special abilities (imagine the superpowers of your superheroes). How about let’s break them down shall we?
1. Non-Generative Machine Learning

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Whatâs the deal? Think of this as the bread and butter of AI. These are the classic methods that have been around for a while, like the wise old grandparent of AI techniques.
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Examples: Ever heard of linear regression, clustering, or decision trees? Yep, thatâs what weâre talking about. Theyâre simple, effective, and they get the job doneâkinda like a good old-fashioned cup of coffee.
2. Simulation

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Whatâs the deal? Ever wondered what would happen if you changed one little thing? Simulation is your âwhat-ifâ machine. Itâs like AI playing a giant game of âwhat happens next?â with real-world scenarios.
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Example: Imagine youâre trying to optimize a processâlike figuring out the best layout for a factory. Simulation lets you test different setups without moving a single piece of equipment. Way less hassle, right?
3. Optimisation

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Whatâs the deal? This technique is all about finding the sweet spot. Whether youâre balancing a budget or fine-tuning a marketing campaign, optimization helps you get the most bang for your buck.
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Example: Letâs say youâre running a sale. You donât want to discount so much that you lose money, but you also want to attract customers. Optimization helps you hit that perfect price point where everyoneâs happyâespecially you.
4. Rules / Heuristics

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Whatâs the deal? Sometimes, you donât need fancy algorithms; you just need a good set of rules. This technique uses predefined rules to make decisions. Itâs like AI with a cheat sheet.
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Example: Think of a rule-based system that makes decisions based on expert knowledge. Itâs like having a little voice in your head that says, âHey, remember what the expert saidâdo this!â No guesswork is involved.
5. Graphs

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Whatâs the deal? Graphs arenât just for math class. In AI, theyâre super useful for mapping out relationships between different pieces of data. Itâs like connecting the dots in a complex puzzle.
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Example: Need to understand how different data points are connected? Graphs map it all out, showing you relationships that might not be obvious. Imagine youâre building a social networkâgraphs help you see whoâs friends with whom, and how those connections matter.
6. Generative Models

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Whatâs the deal? Hereâs the one youâve been waiting for: Generative Models. These guys are the artists of the AI world, creating new content from scratch. Text, images, videosâyou name it.
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Example: Ever used ChatGPT? Thatâs a generative model in action, whipping up text like itâs got a million ideas just waiting to be typed out. Pretty cool, right?
So, there you have itâsix AI techniques that are the backbone of every AI use case. Each one has its strengths, and knowing when to use it is like having the ultimate AI superpower. Choose wisely, and youâll be the hero of your AI project.
III. The Matrix: Matching AI Use Case Families with the Right Techniques
Alright, letâs get into the nitty-gritty of pairing AI techniques with the right AI use case. Think of it as a matchmaking service but for AI. Weâve got this handy matrix that tells you which techniques are most likely to succeed with each use caseâand which ones might leave you scratching your head.
So, whatâs this matrix all about? Simple: itâs a tool to help you figure out which AI techniques are best suited for specific AI use cases. Itâs like having a cheat sheet that says, âHey, this method works great here, but maybe not so much over there.â

1. Stability Ratings: Low (L), Medium (M), High (H)
Each technique gets a rating for how well it fits a particular use case. High means youâre goldenâgo ahead and use it with confidence. Medium? You might want to think twice before pulling the trigger. And if itâs Low, well, thatâs AIâs way of saying, âNope, not a good idea.â
2. Guidelines for Use:
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High Suitability: When the matrix gives a technique a High rating, itâs telling you, âGo for it!â This is your green light to confidently apply that technique to your AI use case.
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Medium Suitability: A Medium rating is like a yellow lightâproceed with caution. It might work, but youâll want to carefully consider whether itâs the right tool for the job. Think of it as a âmaybe, but donât blame me if it doesnât work outâ kind of situation.
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Low Suitability: And then thereâs Low. This is the matrixâs way of politely suggesting you look elsewhere. Using a Low-rated technique for your AI use case is like trying to use a spoon to cut steak. Sure, you could try, but itâs probably not going to end well.
So there you have itâthe matrix is your go-to guide for making smart choices in AI. Just match your AI use case with the right technique, and youâll be well on your way to AI success (or at least avoiding some headaches). And remember, just because somethingâs shiny and new doesnât mean itâs always the right fitâsometimes, the classics are classics for a reason!
IV. Generative Models: A Deeper Look into This AI Use Case
Alright, letâs talk about generative modelsâthe AI use case thatâs like the creative artist in the AI family. These models are the ones youâve probably heard about, the ones that make cool stuff like text, images, and even music. But before you start thinking they can do it all, letâs get real about where they shine and where they might, well, not.
1. The Role: When to Call in the Generative Models

Generative models are like that friend whoâs great at whipping up something new on the spot. Need some text written? Theyâve got you covered. Want to generate some code? No problem. But just because theyâre good at creating doesnât mean they should be asked to predict the future (leave that to your horoscope, maybe?).
2. Caution: Donât Ask Your LLM to Predict the Weather

Hereâs where things get a little tricky. While generative models like LLMs (think ChatGPT) are awesome for tasks like content generation, asking them to predict your next quarterâs sales is like asking a painter to fix your car. Sure, they might give it a shot, but donât be surprised if things donât turn out as planned. Predictive tasks are better left to those other AI techniques we talked about earlier.
3. Proper Use: Letâs Stick to What Theyâre Good At

So, when should you use generative models? Think of them as your go-to for anything creative. Whether itâs generating text, coding scripts, or even creating art, these models excel. Need a blog post in a pinch? Generative AI has your back. Just donât expect them to give you accurate sales forecastsâstick to content generation, and youâll be in safe hands.
4. Misuse Example: Donât Blame ChatGPT for Bad Predictions

A classic misuse example? Asking ChatGPT to predict your companyâs future sales. Spoiler alert: Itâs not going to end well. Generative models are great at spinning out creative content but trying to use them for number-crunching predictions is like using a hammer to cut paperâitâs just not what theyâre built for.
So, the takeaway here? Generative models are amazing for the right AI use case, but make sure youâre using them for what theyâre designed to do. Stick to content generation, and youâll be on the right track.
Conclusion
So, hereâs the deal: weâve covered twelve AI use case families and six core AI techniques, all with their quirks and superpowers. The key takeaway? Itâs all about matching the right AI technique to the right AI use caseâjust like you wouldnât use a spoon to cut steak (unless youâre really into challenges). And while generative models like LLMs are the new rockstars in town, rememberâtheyâre not the solution to every problem. Before diving headfirst into AI investments, itâs worth taking a step back and thinking critically. Because, letâs be honest, AI is cool, but only when itâs used wisely.
If you are interested in other topics and how AI is transforming different aspects of our lives, or even in making money using AI with more detailed, step-by-step guidance, you can find our other articles here:
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